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Showing posts from January, 2011

Ecommerce Website Marketing Tips to Launch Your Site!

A primary variation between marketing products on an e-commerce site and in a physical store is that when customers or browsers visit a store, they’ve already made a time investment and hence they are unlikely to just walk in and walk out again, whereas online visitors have no such investment.Thus, your ecommerce marketing goals should not only focus on just attracting visitors, but it also should focus on keeping them coming back for more.Furthermore, all you beginners out there need to pay close attention to the fact that the most critical aspect of any online marketing campaign is when you are trying to launch that ecommerce site. But, once it is safely in orbit, you’ll have other priorities and goals to worry about. For now, here’s where you need to spend your energy:Create Awareness: A very basic, but effective strategy is to put banners in the store. But, if you don’t have a physical store, the best way to create awareness is by paying for search engine ads.
Drive Traffic: Once y…

The 4 Major Advantages of Affiliate Marketing

Affiliate marketing works well for both the merchant and the affiliate marketer. It proves to be the ideal way of making money for both by selling products on the Internet. Some of the many benefits of affiliate marketing are as listed below:
If you are an affiliate marketer, you do not need to create your own product. The product will be provided by the merchant. Once you join the merchant's affiliate program, you will be able to start quickly.
Most of the affiliate marketing programs available on the Internet are free to join. This works well for the merchant because, since it is free, more people will join in as marketers. This is also good for the marketers because there is no financial risk involved when they are signing up for the program.
As an affiliate marketer, all you need to concentrate is on promoting your website. The marketing materials, money involved, product shipping and customer service is all taken care of by the merchants.
You have the opportunity to earn money 24…